Oolka in Talks to Raise $45 Million from Bessemer and Prosus – What the Fintech Startup Does

Indian fintech startup Oolka is reportedly in advanced discussions to raise around $45 million, or nearly Rs. 430 crore, from Bessemer Venture Partners, Prosus and its existing investors.

The proposed funding could value Oolka at around $200 million. However, the deal has not been officially announced and the final amount, investor participation and valuation may change before closing.

What Oolka does

Oolka is an artificial intelligence-based credit management platform. It helps users understand and manage different parts of their financial lives, including credit scores, loans and equated monthly instalments.

A credit score is a number that lenders use to assess how reliably a person has repaid borrowed money in the past. A weak score can make it difficult to obtain a loan or may result in higher interest costs.

Oolka aims to make this process easier by acting like a digital financial guide. For example, the platform may help a user understand why a credit score has fallen, identify repayment problems and suggest steps to improve financial health.

The company describes its product as an agentic AI credit platform. This means the software is intended to do more than answer questions. It can study a user’s financial situation, suggest actions and guide the person through several steps of a credit-related task.

Who founded Oolka?

Oolka was founded in 2024 by Utkrishta Kumar, who previously worked as chief experience officer at Meesho. The Bengaluru-based startup is focused on building AI tools for consumer finance.

Before the proposed round, Oolka had raised around $21 million. This included a $7 million seed round and a $14 million Series A round led by Accel, with participation from Lightspeed, Z47 and Meesho co-founders Vidit Aatrey and Sanjeev Barnwal.

Details of the proposed funding

According to Moneycontrol, Bessemer Venture Partners could invest around $20 million, while Prosus may contribute approximately $10 million. Existing investors such as Accel, Lightspeed and 8i Ventures could provide the remaining amount.

Oolka was reportedly valued at around $90 million during its April 2026 fundraise. The proposed transaction could take its valuation to approximately $200 million, more than doubling it in about six months.

That increase suggests investors are paying attention to AI applications that address specific financial problems rather than offering only general-purpose chat tools.

How the capital may be used

Oolka has not publicly disclosed a detailed spending plan for the proposed round. Based on its stated business direction, the funding could help the startup improve its AI agents, expand its consumer product and build a broader financial operating system.

The company may also use the money to hire engineering and financial-services talent, strengthen partnerships with banks and lending institutions, improve customer acquisition and expand its credit-management services.

For users, the practical goal would be a simpler way to track loans, understand credit reports, plan repayments and make better borrowing decisions.

Competition and challenges

Oolka operates in a market that includes CRED, Axio, CreditMate and other personal-finance and credit-management platforms. Larger banks and financial apps are also adding credit-score tracking and loan-management tools.

Its challenge will be building trust. Financial advice must be accurate, transparent and easy to understand. AI systems also need strong privacy controls because users may share sensitive information about income, loans and repayments.

Oolka’s website states that its investment-advisory activities are linked to a SEBI-registered entity, but the company also notes that registration does not guarantee returns or provide government endorsement.

Conclusion with key takeaways

Oolka’s proposed $45 million fundraise reflects growing investor interest in AI-powered consumer finance.

The startup is trying to move beyond simple credit-score tracking by helping users understand their financial position and take practical steps. If the deal closes, the new capital could help Oolka expand its technology, partnerships and reach across India.

Key takeaways-

• Oolka is reportedly in talks to raise around $45 million.
• Bessemer may invest about $20 million and Prosus around $10 million.
• Existing investors could contribute the remaining amount.
• The proposed valuation is around $200 million.
• Oolka was founded in 2024 by Utkrishta Kumar.
• The startup uses AI to help consumers manage credit, loans and EMIs.
• The funding discussions are not yet officially completed.