Sortmyprep, a BITS Pilani-backed AI edtech startup, has raised $350,000 in a pre-seed funding round. The startup is building an AI-powered exam preparation platform for school students, with a focus on board-aligned learning and quick doubt-solving.

The funding comes at a time when edtech is changing again. Parents and students are no longer impressed by only recorded videos or big course libraries. They want learning tools that can answer doubts, track weak areas and help improve exam performance.

Sortmyprep is trying to solve that exact problem. Its aim is to make exam prep more personal, more accurate and available whenever a student needs help.

What Sortmyprep does

Sortmyprep is a vertical AI education platform built for school exam preparation. “Vertical AI” simply means the product is made for one specific area instead of trying to answer everything like a general chatbot.

Its AI tutor, called Sorty, is designed to help students with curriculum-specific doubts and study planning. The platform focuses on international curricula such as IB, IGCSE, AS and A Level, and also plans to expand into CBSE, ICSE and other boards.

For example, if a student is stuck on a physics question at night, the platform can help explain the concept, guide the student and support revision. The larger aim is to reduce the waiting time between doubt and answer.

Founder details

Sortmyprep was founded by Ananya Pritam, Aryaman Adhikary and Naman Kothari. The company operates under ZKAP Edtech Service Private Limited.

The startup has received early institutional backing from PIEDS, the business incubator at BITS Pilani. It is also supported through programmes and partnerships with organizations including Nvidia, Google for Startups, OpenAI, BITS Pilani and Ashoka University.

The founding year was not clearly available in the public sources checked, so it should be verified from the company before publication if needed.

Funding details

Sortmyprep has raised around $350,000 in its pre-seed round. The round saw participation from investors including Boman Irani of Rustomjee Group and Rustomjee International School, Sameer Mehta of boAt, Subrat Pani of OneAssist, Rohini Kasturi of HG Insights and Ranjit Pawar of London Stock Exchange Group’s APAC business.

The money will be used to strengthen the company’s AI infrastructure, expand curriculum coverage, improve product development and support growth in India and international markets.

For an early-stage startup, this kind of funding is important. It gives the team room to improve the product, hire talent, build better academic datasets and test new markets.

Aim and purpose of the startup

Sortmyprep’s main purpose is to help students turn learning into better exam performance. Many students attend school and coaching, but still struggle because their doubts remain unresolved or they do not know which topics need more revision.

A normal class teaches the same topic to many students at once. But each student’s weak points are different. One student may struggle with algebra. Another may understand algebra but fail in application-based questions. Sortmyprep wants to use AI to spot these gaps and adjust the study plan accordingly.

The platform’s purpose is not only to give answers. It aims to guide students through the learning process with accuracy, personalization and expert-checked content.

Why AI matters in exam prep

AI can be useful in education when it is focused and carefully controlled. A student does not need only fast answers. The answer must match the syllabus, exam pattern and marking expectations.

That is where a board-aligned AI tutor can help. It can explain topics in a way that fits the student’s curriculum, track mistakes and suggest what to revise next.

Sortmyprep says it has built a proprietary academic dataset with more than one million human-generated learning data points. This kind of dataset can help the platform understand student behaviour and improve personalized learning.

Still, AI in education must be used responsibly. Students need correct explanations, not random confident answers. This is why expert review and curriculum accuracy are important.

Current reach and growth plans

Sortmyprep currently serves students in more than 15 countries. It has also reported strong organic growth, with a large share of users coming through referrals and word-of-mouth.

That is a useful signal for an edtech startup. Paid marketing can bring users quickly, but word-of-mouth usually means students are finding real value in the product.

The startup now plans to expand beyond international boards and enter Indian boards such as CBSE and ICSE. If it can maintain accuracy across different curricula, the addressable market can become much larger.

Competitors and market context

Sortmyprep operates in a competitive edtech space. Its competitors may include AI tutoring platforms, online coaching apps, board exam preparation tools and global learning platforms.

In India, broader edtech players include Vedantu, PhysicsWallah, Unacademy, BYJU’S-style learning products and newer AI-led education startups. Globally, students also use tools such as Khan Academy’s AI learning features, Quizlet and other homework support platforms.

Sortmyprep’s differentiation is its focus on school exam preparation with curriculum alignment. That can matter because a student preparing for IGCSE or IB does not need generic answers. They need help that matches their board and exam style.

Challenges ahead

The opportunity is strong, but the challenges are real. AI education platforms must keep answers accurate, avoid misleading explanations and adapt to changing syllabi.

Another challenge is trust. Parents and schools may be interested in AI tools, but they will want proof that the platform improves learning outcomes and does not encourage shortcut-based studying.

Expansion into CBSE and ICSE will also need careful localization. Indian board exams have different question patterns, marking schemes and language needs. A product that works well for international boards may need changes before scaling widely in India.

Conclusion – Key takeaways

Sortmyprep’s $350,000 pre-seed funding shows growing investor interest in focused AI tools for education. The startup is building a board-aligned AI tutor that helps students solve doubts, identify weak areas and prepare better for exams.

Founded by Ananya Pritam, Aryaman Adhikary and Naman Kothari, the BITS Pilani-backed startup currently serves students across more than 15 countries and plans to expand into more curricula, including Indian boards.

The bigger idea is simple. Students need help at the moment they are stuck, not days later. If Sortmyprep can deliver accurate, personalized and exam-focused support at scale, it could become a meaningful player in the next phase of AI-led edtech.

Facts Input- ET