SaaS Maker Freshworks Acquired Chat Bot Automation Startup Joe Hukum

SaaS Maker Freshworks Acquired Chat Bot Automation Startup Joe Hukum

Cloud-based business software maker Freshworks (earlier Freshdesk) has acquired Chat Bot automation startup Joe Hukum. It is a platform that helps businesses build their own chatbots.

The amount of deal has not been disclosed yet.

SaaS Maker Freshworks Acquired Chat Bot Automation Startup Joe Hukum
SaaS Maker Freshworks Acquired Chat Bot Automation Startup Joe Hukum

Post-acquisition, the Joe Hukum team will be joining the Freshworks products teams and will be responsible for building bots and enabling workflow automation.

Chennai-based software-as-a-service (SaaS) startup Freshworks Inc. is the parent company behind the suite of products which includes Freshdesk, Freshservice, Freshsales and Freshcaller. The company’s suite of products is designed to work tightly together to increase collaboration and help teams better connect and communicate with their customers and co-workers.

Joe Hukum is a startup that makes chatbots which enables its use for handfree usage of daily uses. The chatbots is your Virtual Personal Assistant (VPA). From Flight Booking To Food Delivery, making reservations, shopping, education, beauty & health, and other basic services like plumber, electrician, carpenter and many more.

Chat Bot automation startup Joe Hukum was founded by Arihant Jain, Ajeet Kushwaha and Rahul Agarwal in July 2015 in Gurugram, India. They were also the founding team behind two of India’s most prominent healthcare startups, HealthKart and 1mg.

Commenting on the acquisition Arihant Jain, co-founder of Joe Hukum said, “As a founder, I could not have asked for a better outcome for Joe Hukum. Being a part of Freshworks is super exciting for all of us as it gives us a platform that provides us scale and reach and impact hundreds of thousands of customers.”

Freshworks Inc. is backed by Accel, Tiger Global Management, CapitalG and Sequoia Capital India. Freshworks has its HQ in San Bruno, California and global offices in India, UK, Australia and Germany. The company’s cloud-based suite of SaaS products is widely used by over 100,000 customers around the world including Honda, Bridgestone, Hugo Boss, University of Pennsylvania, Toshiba and Cisco.

This is the eighth acquisition by Freshworks in two years and the second one this year. Previously, it had acquired other startups like Airwoot, Framebench, Konotor, Frilp, 1Click, Chatimity and PipeMonk.

Commenting on the acquisition, Girish Mathrubootham, founder and CEO of Freshworks said, “We are seeing strong interest from our customers on how they want to leverage chatbots as they are looking for new ways to engage with customers on their web and mobile channels. As customer preferences shift from traditional phone tree based call centre support, chatbots offer a new support experience, while essentially solving the age old challenge of triaging customer inquiries and routing that to the right support agent. These are still early days for chatbots, but Joe Hukum’s innovative team and technology will help our clients better engage and support their customers.”

Earlier this year in January, Freshworks acquired SaaS startup Pipemonk for an undisclosed amount. Before that, it acquired social chat platform Chatimity Software in October 2016 for its artificial intelligence-based chatbot.

In April 2016, it made two acquisitions Faridabad-based Memeticlabs Technologies and Pune-based Framebench. Memeticlabs Technologies operates social media listening and analytics platform Airwoot while Framebench is a visual collaboration platform.

In 2015, Freshworks acquired in-app customer support platform Konotor, social recommendation platform Frilp, and video chat software

Freshworks last raised funding of US $55 million in its Series F round les by Sequoia Capital India and existing investor Accel Partners.

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