Fintech Platform Cash Suvidha Partners With Rural eCommerce Startup StoreKing
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Fintech platform, Cash Suvidha running under Usha Financial services, has announcement its partnership with StoreKing, a rural digitalization and commerce optimization platform that links rural India with technology.
This partnership will extend financing hands and lending services to retailers in rural part of India who are deprived of all such facilities.
Cash Suvidha is planning to extend loans worth Rs 30-40 crore to over 2500 retailers per year.
On one hand Cash Suvidha has a strong presence in North India, empowering more than 32,000 SMEs by providing variety of loans in Delhi NCR, Banglore, Pune, Hyderabad, Mumbai and Rajasthan. On the other hand, StoreKing with its strong network of 47,000 stores across 10 states has been enabling retailers to sell more products and services to the walk-in customers.
Through this strategic partnership, Cash Suvidha would be able to tap into new markets and geographies such as the rural parts of Gujarat, Karnataka and Tamil Nadu.